The 2023 Career of the Year for Mattel’s Barbie this year is Women in Sports. The collection represents four careers in sports—general manager, coach, referee and sports reporter—to encourage girls to pursue involvement in sports. In addition to the new collection, Barbie is committing to support and empower the next generation of female leaders in sports by partnering with VOICEINSPORT.

Stef Strack, former Nike VP & Founder and CEO of VOICEINSPORT, founded her nonprofit Voice in Sport Foundation in 2019 to inspire woman athletes and work to ensure they are paid as much as their male counterparts. The organization's latest initiative, The Side of Equity, was created to raise the pay of Women's World Cup athletes.

The Side of Equity™ Fund, led by women athletes and women-founded brands, kicks off its first initiative, closing the $330 Million Dollar Gap in Prize Money set by FIFA at this year's Women's World Cup. This global grassroots initiative is calling on all brands and fans of women’s sport to not get caught offside this world cup - but instead, join them and be on the right “Side of Equity™.”

VIS Founder and CEO Stef Strack attended the 2023 MIT Sloane Sports Analytics Conference in Boston, Massachusetts, where she spoke on the Changing the Game: How the Sports Industry is Accelerating Progress in DEI Panel. Tune in to hear Strack and other leaders in the industry speak, and learn about both the progress made to date and the work still needed in this area!

The voices of young women are the center of VIS, and founder and CEO Stef Strack is bringing together leading collegiate and professional athlete Mentors to build the platform that will support future history makers in women’s sport.

New Partnership Aims to Combat Sport Dropout Rates Through Mentorship Programs in Southern California Schools 

VOICEINSPORT unlocks the power of mentorship, experts, and educational content for young women athletes across the NCAA, at schools including UCLA, Stanford, Yale and Johns Hopkins, in effort to create a healthier experience for student-athletes.

Using their VOICES to bring more VISibility to the inequities faced by young girls and women in sport, the VIS Advocates have partnered with Senator Chris Murphy and Representatives Alma Adams, Lori Trahan, and Suzanne Bonamici to introduce legislation which will strengthen Title IX education, enforcement and compliance.

In partnership with Senator Chris Murphy and Representatives Alma Adams, Lori Trahan and Suzanne Bonamici, the VOICEINSPORT Foundation and the VIS Advocates announce the formal introduction of the Fair Play for Women Act to the House and Senate today.

DC Soccer club unlocks access to leading experts in sport psychology, and women’s health for their young women athletes through the VOICEINSPORT platform.